These websites are almost all the favorites of young people across the country when surfing the Internet, and the monthly advertising fees are also staggering. Hearing this number, several people were shocked. "It doesn't matter, the early stage is a process of burning money, and homogeneous products are price wars, everyone is ready. When the marketing department is established and the trial operation of the magnesium group is completed, we will do a series of activities. Yufeng, what are your thoughts on this?" Zhang Yufeng has been working on a food delivery platform for four years. Although she is just playing tickets, she has a much deeper understanding of this industry than ordinary people. She stirred the coffee, thought for a while, and said: "I suggest that as long as you place an order, you can get drinks and poached eggs, and you can choose cold or hot drinks. Although this is a small favor, it works well for the students. Since we are not short of money, we must gain popularity and occupy the market as soon as possible. Li Mingjun also analyzed: "After the acquisition of some small companies, the biggest opponent we face is hunger.
Although has raised millions of dollars in financing this year, as long as we spend money, they will definitely not be able to do it. " After Jiang Han sold the land, he already had billion funds. Even if he was hungry, it would be difficult to challenge him in terms of funds. As long as it takes the lead in becoming the most well-known food delivery platform in the country and captures more users, it will be difficult for to compete with Mei Tuan. Jiang Han nodded. This start-up is a process from point to point. First use takeaway to attract more users, and then start working in other fields to influence each other. While turning his pen, Jiang Han said: "In addition to small favors and small favors, a large number of coupons and red envelopes are launched. As long as they are new registered users, in the first two months, they will be given a large amount of subsidies every day, so that they only need to spend a few cents for a meal, and it is a fool not to take advantage of it. After occupying the student group, other services will be launched for the white-collar group, such as ordering afternoon tea and so on. " Hearing that a meal costs only a few cents, or even free, everyone in the audience was shocked. "Old Jiang, you are too bad, aren't you?" Li Mingjun exclaimed. Wang Qiwen also quickly calculated on paper. "Assuming that everyone subsidizes 30 yuan a day, it will be 1,800 yuan in two months, and 100,000 users will lose hundreds of millions..." Jiang Han looked extremely calm. "It's okay, I'll take care of it." After the Thousand Regiments War, there were only a few big companies left in the market. In order to occupy the market, the previous generation Mei Tuan and Hungry Me have tried their best. In 2022, the market value of Magnesium Group has reached trillion Hong Kong dollars, and it once exceeded 2 trillion Hong Kong dollars!
Compared with this, let alone investing hundreds of millions, Jiang Han would be happy even if he invites the people of the whole country to eat for free for a month! Seeing Jiang Han's calmness, several people in charge breathed a sigh of relief. Jiang Han, Jiang Han, how much money do you have? Zhang Yufeng smiled sweetly, looking at Jiang Han with eyes full of appreciation. She originally thought that Jiang Han was just playing around and starting a business for fun, but she didn't expect his ambition to be so big! And even if Jiang Han has no money, as long as he moves his fingers and walks around the financial market, he will make a lot of money again. The financial problem that has caused countless companies to worry, does not exist here at Jiang Han! And Zhang Xuhao, the founder of , is just a student now. How does he compete with Jiang Han, who is worth hundreds of millions? Originally, she thought that Jiang Han was just lucky enough to make money in stocks. After working with Jiang Han, she realized that Jiang Han is very advanced in terms of vision, judgment and views on business. Now, Zhang Yufeng is very fortunate that he sold Little Coconut to be the head of the family and got the shares of Chuangying Technology. These shares, the future value is considerable... "About business, do you have any good suggestions?" Jiang Han looked at the crowd. Zhang Yufeng took a sip of coffee and said: "In terms of system, we should improve the efficiency of merchants. In the previous system of Little Coconut, you need to receive and print after receiving an order. I hope our system can print with one click, saving merchants trouble. " Everyone nodded in unison. This may seem small, but it is very important. This shows that her way of thinking is customer-centric. This is easier said than done. Wang Qiwen was thoughtful. "Mr. Zhang said it very well. Every time a webpage is clicked, many users will be lost. Take a website I made before. After 6 clicks, the customer conversion rate is almost gone. Our team will take note of this. " Su Qingyi also said: "I suggest that the system can analyze important business data. For example, which package is best-selling, and when the order volume is the most, help them improve efficiency. Li Ming suddenly realized, and said: "That's a good discussion!
We can also increase business, and merchants need to charge for detailed data analysis. " Jiang Han smiled slightly. "Our commission is 12%. If merchants want free data analysis, they need to pay 12% of the next month in advance, and the next month will be refunded and less will be made up. Hearing Jiang Han's approach, several people's eyes lit up. "Damn it, it's still Lao Jiang...it's Mr. Jiang, you're so smart!" "In this way, the company can get a certain amount of operating expenses in advance, which is great!" "Amazing~" "Mr. Jiang, are you really 18 years old? You are really old and cunning. Ahem, you are shrewd. Zhang Yufeng said: "We can also charge an annual fee, so that we can get a lot of funds a year in advance." Once the magnesium group becomes bigger and owns hundreds of thousands, even hundreds of thousands, or millions of merchants, the benefits of doing so are obvious. This fee alone can solve many problems that arise during the operation of the enterprise. Even if Jiang Han does not have hundreds of millions of funds, this money can be used to subsidize consumers and seize the market. At the psychological level, once a merchant accepts the annual fee model and pays a 12% commission in advance, it will be difficult to go to other platforms. Because it is not worthwhile to give 12% to others. Moreover, the annual fee is paid in one lump sum, and there is no need to pay any fees later, which makes them feel that they have picked up a bargain psychologically. Zhang Yufeng's Little Coconut House, used to decide to take a commission based on the turnover of different merchants. For most ordinary merchants, the commission is around 18%. Thinking of this, she asked directly: "Boss Jiang, is the 12% commission too little? Or do you have any plans?" Jiang Han said: "When we occupy the market and become the largest food delivery group in the country, we can gradually reduce red envelopes and subsidies and increase commissions. But in general, we still try our best to consider for merchants. " In the last life, was established earlier than Meituan, but why is its market share not as good as Meituan? One of the important reasons is the awareness of . At that time, everyone thought that the takeaway website was to divert people to the store for consumption, and it was a temporary response when there was no time to cook. But I didn't expect that takeaway can still form a scale and have such a big outlet. Back then, was the number one in China’s food delivery industry, but it’s a pity that they failed to hold on and were caught by the Meituan. 0...asking for flowers... Jiang Han also read a news report that some merchants sued for cheating.
The reason is that increased the commission to 20%, and more than 200 merchants in the local catering association caused dissatisfaction. After they complained to the relevant local authorities, the platform did not receive any punishment. You can't do anything about the platform, but there are ten thousand ways for the platform to keep you from running... When first occupying the market, merchants can deliver by themselves. Later, in order to make money, some platforms forced them to sign an agreement, and they could only deliver on the platform. In addition to the extra commission, the overall commission was as high as 28%. In fact, Jiang Han knew in his heart that if he could occupy the national market, even if the commission was high, shops would still have to accept it. In the past, I used to go to the store for consumption because of family habits. Later, with the food delivery industry, people gradually got used to ordering food online and found it more convenient. Later, even if the food delivery platform started to charge courier fees, many people would not care about the dozen or so dollars. The huge user group determines that it is impossible for shops to give up this piece of income. Although Jiang Han does food delivery to make money, he doesn't make money that is unconscionable. Such behavior, he will not do. 0......0 Doing so can make a lot of money in the short term, but it will ruin the reputation of the platform in the long run. A group will decline sooner or later. "I put the words here, no matter when, we and the merchants are mutually beneficial, and we cannot squeeze them. This sentence makes everyone think about it. Li Mingjun was silent for a while, his face rarely serious. "According to my investigation, the reason why some small platforms in the market closed down is because they want to cut the leeks of the merchants. Merchants think they are making money from catering, but who knows, they want to make money from catering practitioners. " Zhang Yufeng also said: "When I was making Little Coconut, the reason why I was able to surpass small platforms such as 55tuan was not only the fast delivery, but also the detailed service. We have to make every detail perfect, for example, customers under each store can evaluate, in addition to the star rating, there are also scores, and they can also leave messages and take photos. In this way, customers have reference when ordering, which is more humanized. " "Okay, we'll try to improve it." Wang Qiwen's notebook is full of handwriting. Originally, he just wanted to find a place for an internship, coupled with his curiosity about Jiang Han, he wanted to know what Jiang Han could do as a freshman. But since he joined Chuangying Technology, he feels more and more that he is taking the right step. Jiang Han's ability and business vision are no less than mature entrepreneurs.
Although he doesn't understand some of the Internet thinking he mentioned, Wang Qiwen has been paying attention to computers, and he also believes that the Internet will be the next outlet. Moreover, he has a calm and calm temperament, which is very fascinating and can give subordinates a sense of peace of mind. Needless to say the amount of his funds. Originally, Wang Qiwen thought that if Meituan could become a software frequently used by the locals of Shanghai, it would be considered a success. Who would have thought that Jiang Han would now spread out across the country, and spent tens of millions to acquire the well-known Little Coconut Master. Follow Jiang Han, maybe you can really make a career out of it! "Okay, everyone hurry up and work hard to try to start the trial operation of the magnesium group as soon as possible. If you want to compete with , you must not give it a chance to breathe. I hope that everyone will not forget the original intention, I believe that in less than a year, hundreds of millions of people across the country will know about magnesium groups, and they can change their lifestyles and make their lives better!" Jiang Han's fighting spirit infected everyone present. .