Chapter 127 Random House Promotion When something turns around, the deeper the love was at the beginning, the more intense the hatred will be now. Countless Japanese took to the streets, demanding that the author of "Ito Hirobumi" apologize. Some even shouted fierce slogans, strongly demanding that the author die to apologize. The sales of "Ito Hirobumi" dropped sharply, but Random House was not angry. Because "Ito Hirobumi" has sold nearly 380 million copies, and the hardcover version has sold million copies, with a sales revenue of billion yen. Converted into US dollars, it is million. After deducting the money from Liu Hongmin, Sanlian Publishing House, and the distributors, and deducting the cost, Random House made a net profit of million US dollars. The protest was what Random House wanted to see. After all, they wanted to give the devil a warning, and if they didn't make a big fuss, how could it be called a warning? Aso came to Random House to ask for a meeting, hoping that Random House would agree to ban "Ito Hirobumi". The representative of Random House was ambiguous, neither agreeing nor refusing, but just saying that he would report to the headquarters. This gave Aso hope, and he continued to lobby the representative of Random House. The representative of Random House did not refuse Aso's invitation. He ate and played as he pleased. He then said that he stood on Aso's side and would definitely speak well of him to the headquarters. However, they kept their troops on the Japanese side, but made efforts in other countries. The slogan is "More than 20 million copies of the book have been sold in Japan, and it has caused a huge response. Japanese people voluntarily took to the streets for this book..." With a flourish of Spring and Autumn writing style, black is turned into white. But it is very bluffing and can arouse the curiosity of many people. Therefore, "Lies" has set off a trend in countries all over the world, and many people want to see how good the best-selling book in Japan is.
After buying it, I felt that it was well written, but it just didn't suit their taste. Especially European readers, they are not interested in the history of China and Japan. In the social environment they live in, whether it is China or the Japanese, they are all backward areas. So when they read this book, it's like reading the history of African tribes. Who cares about the history of African tribes? Either they are professional historians or they are dealers of fake cultural relics. Those who are interested in "Lies" are basically professionals or students who are learning Chinese and Japanese. Therefore, "Lies" is not highly rated among ordinary readers. Only in special groups, it is highly rated. Because they have already seen that this book is pointing at the noses of the Japanese and scolding them. It is a huge joke that a book like this could sell more than 20 million copies in Japan. Sure enough, a few days later, news of the Japanese taking to the streets to protest appeared. Only then did people know the truth of the matter, and the Japanese became a joke. Random House once again fanned the flames, paying gossip media from various countries to hype this matter. Since they could make money and sell more, the gossip media were naturally happy to report on it. So the whole world was laughing at the Japanese and calling them stupid, for they were still giving money to others even when they were being scolded by them. The popularity of "Lies" was once again hyped up, and many people who did not know the truth bought the book. The small success of "Lies" made Liu Hongmin a little famous. As a result, many people began to pay attention to his other works, which boosted the sales of "Shao Bao", "The Great Song Dynasty Judge", "The Ming Dynasty 1566" and "The Devotion of Suspect X". These works have their own readership groups, and Random House has done targeted promotion. The readers of "The Ming Dynasty 1566" are politicians and businessmen, but these people are very busy and have no time to read books. Even if they read books, they read world classics. Therefore, "The Ming Dynasty 1566" is the least sold among these books. The remaining few books are all read by detective novel lovers. In Europe and America, detective novels have a large following. Because of the way it solves cases, "The Great Song Dynasty Judge" is the least popular of these books. Therefore, its sales are only more than "The Great Ming Dynasty 1566", and less than the others. The second is "Shao Bao". Bao Qingtian is not well-known in Europe and the United States. The famous Chinese detective in Europe and the United States is Di Renjie. In the 50s, there was a Dutch writer named Van Gulik. He was also a sinologist and gave himself a Chinese name, Gao Ropi. In the process of studying Chinese, he became fascinated by Chinese detective novels. He combined the story of Di Renjie with the writing style of modern detective novels and wrote a book "The Cases of Di Gongjie in the Tang Dynasty". The English version of "Detective Dee: The Cases of the Tang Dynasty" caused a sensation in Europe and the United States after it was published. It was subsequently translated into 29 languages and published in 38 countries, receiving wide acclaim. Since then, Di Renjie has become the representative of Chinese detectives in Europe and the United States. Shao Bao is written in semi-classical Chinese, which makes it very difficult to translate. The translator that Random House found was also average, so the English version of Shao Bao has many unsatisfactory aspects. The English version of "Detective Dee: The Cases of the Tang Dynasty" was written by Robert van Gulik himself. It not only expresses Robert van Gulik's thoughts, but also is more in line with the reading habits of Europeans and Americans. This is not Zhan’s fault, it’s just that Liu Hongmin’s English is not very good! The Devotion of Suspect X is relatively easy to translate, so it has the best sales. It breaks the traditional two-hero model and makes European and American readers shine. Detective novel lovers shared this unique detective novel with each other, hoping that more people would read it. Soon, the sales of "The Devotion of Suspect X" surpassed "Lies", and Liu Hongmin's name began to appear in front of European and American detective novel readers.
Random House saw that Liu Hongmin's detective novels were quite popular, so it immediately contacted RTV through Sanlian Publishing House and bought the copyright of the two "Shao Bao" films. It then released the TV series film together with the film company and sold it to those detective novel lovers. Detective novel lovers are pleasantly surprised to discover Chinese detective TV series. I bought it and was pleasantly surprised. The reasoning process is very good, and there are enough episodes. If you have already bought the book "Shao Bao", you can also watch it together to help you understand the content of the book. Random House made nearly $100 million from the series of operations. It was not until the Japanese had no more value to use it that they agreed to ban Ito Hirobumi. After watching Random House's dazzling operations, Sanlian Publishing House realized how big the gap was between itself and the world's booksellers. After Liu Hongmin found out, he also felt that foreigners really know how to have fun. When the Japanese knew that they were being laughed at by the whole world, they were immediately in an uproar. However, they did not dare to show their anger towards the American father, but they were all holding back their anger in their hearts. They thought that they must take revenge in the future. The only way they can think of to retaliate is to buy out the United States by relying on normal business rules. (End of this chapter)