Chapter 243: I'm so panicked Wu Jun only had the Shenchuan brand and some hardware supply channels, but he lost a large number of sales channels. Not to mention Tian Fang. He did not get the Shenchuan brand. Even though he had a large number of sales channels in northern and central cities, he could only start from scratch. Moreover, a large amount of hardware supply chains are in the hands of Wu Jun, so it is not easy for Tian Fang to start from scratch. Yang Qing believed that after this battle, Shenchuan would completely become a third-rate or even fourth-rate brand and would never be able to rise again. As for those technology companies, Yang Qing also believes that any technology company is for the purpose of making money and will never generate electricity for love. If companion silicon wants to make money, Shenchuan can no longer be relied upon. There are only two ways left: either supply companion silicon memory to retail stores or find a new manufacturer to cooperate with. The sales of the former are unstable and not sustainable. When looking for new manufacturers to cooperate with, Lianxiang is now the only best partner. Yang Qing was very optimistic and estimated that it would not be long before Lu Shan would come to him with a smile on his face, hoping to visit him and restart the negotiations between Lianxiang and Bansi Company. After compiling the situation analysis report of the divine ship, Yang Qing was still very knowledgeable about the rules and prepared to send the report to Liu Dazhi's office.
Yang Qing is nominally the CEO of Lianxiang Company, but the overall control of the company is actually in the hands of Uncle Liu. As a subordinate, the most important thing is to ask for instructions and report. The more you ask for instructions and report, the more your leader will trust you, and the more he will treat you as his closest person. Besides, Uncle Liu did not completely give up the burden of Lianxiang, but only handed over the daily operations of the company to Yang Qing. The company's overall strategic direction, the company's connections with various departments and overseas capital still need to be supervised by Uncle Liu. The confrontation between Lianxiang and Shenchuan during this period was also the first battle after Yang Qing was appointed as CEO. Uncle Liu also attaches great importance to this. He read the report sent by Yang Qing in detail, couldn't help laughing, and didn't hesitate to praise him. "Dividing from within, the divine ship fell apart and could no longer pose any threat to us. You handled this incident very well this time." "It can be regarded as obtaining the greatest benefit at the lowest cost." Yang Qing quickly said modestly: "This is all thanks to your good leadership, Mr. Liu." Uncle Liu smiled and nodded, accepting the compliment naturally. As a leader, you should give praise as well as criticism and suggestions. Uncle Liu added: "But there is one concept of the divine ship that I very much agree with." "You also need to note that as the personal PC market becomes saturated, the entire PC market will definitely undergo major changes." "We can no longer hope that desktop computers will continue to sell well like in the past. This part of the market will definitely give way to assembled computers in the future." "Of course, we still have to grasp the centralized procurement of the government, state-owned enterprises and large private enterprises." “It’s key to our survival.” "At the same time, we should learn from Shenchuan and increase the research and development of notebook computers and the influence of our products."
"We should strive to create one or two well-known brands with heritage. Only in this way can we continue to maintain our competitiveness in the future." "This time, the divine ship gave us a challenge as well as a lesson." After taking a sip of tea, Mr. Liu looked at Yang Qing with a smile. Of course Yang Qing sat upright and nodded repeatedly. Mr. Liu added, "Another question is about the companion silicon memory. Although we have said in our external publicity that the companion silicon memory is very ordinary and ordinary, it is not as good as those traditional old brands." "It may also not be compatible with mainstream CPUs or motherboards on the market." "But in fact, the companion silicon memory has been recognized by the Xiaguo Academy of Sciences. All the memory of our country's Tianhe supercomputer is companion silicon memory." "Let's not talk about the grievances between us and Xiaguo Academy of Sciences. From a realistic point of view, we at Lianxiang cannot completely reject new products and new technologies." "We still need to find a way to obtain the right to use companion silicon memory, which will be beneficial to our international competition." Yang Qing nodded again and said, "Don't worry, Mr. Liu. The Shenchuan has completely lost its market now, and Tian Fang will definitely not cooperate with Lu Shan." "Half Creek Company will come looking for us sooner or later." Just at this moment, there was a knock on the office door. "Please come in!" Uncle Liu said, and immediately stopped the conversation with Yang Qing. The secretary said, "Boss Liu, Boss Yang, Boss Tian from Shenchuan Company has arrived at the company and would like to talk to Boss Yang." Uncle Liu gave Yang Qing a look. Just let Yang Qing handle this kind of small matter. Yang Qing also understood in his heart that Tian Fang came to him at this time definitely because of the supply chain issue. After Tian Fang and Wu Jun separated, they no longer had a supply chain. If Tian Fang wants to reorganize the market in the north and establish his own business under the name of Xin Shenchuan or a brand under Shenchuan, then the top priority is to quickly produce computers and launch new computers into the market while the iron is hot. In the bloody personal computer market, if you are late for one day, you will be killed without a single piece of armor left. In Lianxiang's meeting room, Tian Fang felt uneasy. The weather in Yanjing is extremely cold in winter. But the heater was on in the room and Tian Fang was sweating profusely. Compared to Yang Qing's contentment, Tian Fang seemed extremely anxious. Because everything that is happening now is not going according to Tian Fang's plan. Tian Fang’s previous plan was for Wu Jun to compromise with him, not to split the equity. Yang Qing still said very politely: "Mr. Tian, congratulations! I believe that the new Shenchuan Company will be able to create greater glory under your leadership!" "Just like I said when we first met, we are both national brands of Xia Country, so we should work together!"
This sounded nice, but all Tian Fang could do was smile bitterly. After Tian Fang reintegrated the resources, he discovered that all the supply channels were with Wu Jun. We are already racing against time. If Tian Fang is allowed to negotiate with each supplier one by one, it will take who knows when. So Tian Fang remembered the promise between him and Yang Qing - Yang Qing would act as a matchmaker and provide him with a supply chain. Yang Qing still said politely: "Try the tea first. This is the best Longjing tea. In the dry winter, this kind of tea is the most nourishing." No matter whether it is Longjing tea that costs 100 yuan per catty or 10 yuan per catty, in Tian Fang's mouth, it has no taste. He drank the tea in the cup, wiped the sweat from his forehead and said, "Boss Yang! You have to help me!" "We agreed at the beginning that Wu Jun and I would separate and we could no longer use the Shenchuan brand. We had to start anew." "I have production lines and sales channels, but we don't have raw materials." "I now not only need the supply chain for motherboards, but also the supply chain for chips, graphics cards, memory sticks, and even power supplies." "Oh, by the way, I need molds and shells. I have plenty of shells in my factory." In order to sell the inventory machines at that time, Tian Fang directly imitated the Fuxi K1 to produce a large number of shells, and now there are still thousands of shells lying there unused. Yang Qing smiled and said, "Lian Xiang will definitely be able to do what he promised you." Then Yang Qing asked his secretary to bring over a few business cards. "These are all partners of Lianxiang. Just place an order with them for any hardware you need." "I have also greeted them. Let's support and cooperate with each other." After taking the business card, Tian Fang breathed a sigh of relief. He said to Yang Qing with great gratitude: "Boss Yang, I will remember this favor. If you need my help in the future, I will definitely help you." "I think the market in Xia Country is big enough, and the global market is even bigger, which can fully accommodate our Zhan Sheng and Lian Xiang brands." Tian Fang has named his new company Ares. This is actually the previous series of Shenchuan. The reason why Tian Fang named it this way is that the name sounds nice, but more importantly, it can also take advantage of the popularity of the divine ship. Negative heat is still heat, and it is better than no one paying attention. During this transitional period, Tian Fang needs to gain visibility as quickly as possible. After the two parties finished the discussion, Tian Fang politely declined Yang Qing's invitation to dinner and immediately arranged for his subordinates to contact Lianxiang to give these suppliers. Just as Tian Fang was happily waiting for the supplier's response, the actual situation made him furious. "Mr. Tian, the other party's offer has come down, please check it out." The director of the purchasing department reported the hardware quotations from several suppliers to Tian Fang. When Tian Fang saw the price, he was stunned.
From chips, motherboards, memory to power supplies, graphics cards, and even radiator components, the prices offered by these suppliers are much higher than before. Some of the purchase prices are even only slightly lower than the market retail price, which is much higher than the purchase price of Shenchuan. Tian Fang didn't believe that this price was the price supplied to Lianxiang, and he couldn't help but curse in the office. He then called these suppliers in person, but these suppliers told Tian Fang sincerely that the price was already very low. After hanging up the phone, Tian Fang felt like vomiting blood. "These people just saw that we have no purchasing channels and raised the price!" Tian Fang didn't expect that the problem that Wu Jun had encountered before would be encountered by him now. The head of the purchasing department said helplessly: "Boss Tian, this is actually predictable." "If the supplier gives us the same price as Lianxiang, and our workmanship is a little rougher, then our production cost may be lower and the sales price may also be lower than Lianxiang." “Will consumers buy from us or from Lianxiang?” "Lian Xiang is not that stupid. He left the advantage for us to take advantage of." Tian Fang also understood this principle, and he then realized that he had been tricked by Yang Qing. You are no longer of any use to us, and it is even less likely that Lianxiang will treat you sincerely. Tian Fang is not a fool. He knows very well that after Lianxiang destroyed the Shenchuan, it would be absolutely impossible for it to support another competitor like the Shenchuan. It would be no problem for Tian Fang's God of War to survive, but it can only become a third-rate or even fourth-rate brand on the market. It can only eat some of Lianxiang's leftovers and has no way to compete with Lianxiang. The senior executives all looked at Tian Fang, waiting for his decision. What should we do now? There is no way now. Either purchase hardware from these vendors or find a vendor yourself. Finding a supplier yourself may be more expensive and time-consuming. We can't delay any longer! Tian Fang gritted his teeth and said: "Try every possible way to concentrate all funds and purchase hardware according to the configuration of Fuxi K1." "Let's use the appearance of Fuxi K1 and name it Ares K1." "First, we need to improve the configuration. Whether we can make money or not is not important. The most important thing is to stabilize the sales channels." At the same time in Jiangzhou. Lu Shan also received good news from the divine ship. The factory workers at Shenchuan worked overtime for 24 hours without stopping and finally assembled 5000 Fuxi K1 laptops with the new motherboard. It’s almost the end of the year and all brands are having promotions. At this critical moment, if Fuxi is not put on the market again, many potential consumers will most likely buy computers of other brands. So Wu Jun made a prompt decision and asked the copywriter to plan the upgraded version of Fuxi K1 advertising.
Afterwards, Fuxi K1 was sold simultaneously in Shenchuan’s chain stores across the country. There are three highlights in this promotional copy. The first highlight is the use of a domestically produced motherboard, which has stronger performance, better compatibility, more interfaces and a smaller size. The second highlight is that Innovation calls the domestic silicon-made motherboard + silicon-made memory + AMD chip a performance-bursting three-piece set. Instill in consumers that only the combination of these three can greatly unleash such performance. The purpose of doing this is to change consumers' different views on Intel and AMD and use new concepts to cover up AMD's performance shortcomings. The third highlight is that it is lighter and thinner. The upgraded version of Fuxi K1 uses a domestic motherboard with companion silicon memory. Domestic silicon motherboards and memory are smaller and lighter, so the whole computer is also lighter and thinner. The new generation of Fuxi K1 laptop is about 250 grams, or half a pound, lighter than before. Don’t underestimate this half a pound. In the laptop market, the feeling of half a pound more or less is completely different. The difference is not only in the feel, but also in the appearance. The new Fuxi K1 also adopts a brand-new appearance, making the entire computer body thinner and lighter and looking more fashionable. This is an absolute benefit for many users who care about appearance. Naturally, Jiyue Browser cooperates with the publicity and carries out extensive promotion. Many potential consumers became interested after just browsing the website! "It turns out that the Shenchuan really didn't lie to us, K1 is actually back on the shelves!" "And the appearance is even thinner and lighter, and some are domestically produced ultra-thin motherboards. Oh my god, I've seen the promotional pictures, and the actual appearance is so high!" "I heard it's about 250 grams lighter than the previous generation. How great it would be to take it to work outdoors!" "But did you see that? It seems that the chip used this time is from AMD." “Aren’t AMD chips considered industrial waste?” "That's not the case. AMD is still quite good in terms of cost performance. And didn't you see the slogan of Shenchuan this time? It talks about the three-piece performance explosion, which can bring out the maximum performance of the computer. It is more powerful than the first generation Fuxi with Intel chips." "At worst, we can go to a physical store to test it. If the performance is indeed as expected, then we'll buy it!" The divine ship's actions completely confused Tian Fang. Tian Fang is supervising the assembly of the Ares K1 at the factory in Zhengzhou. 3000 units have been assembled so far. These 3000 computers are also ready to be put on the market in an effort to gain an advantage. Tian Fang never expected that the divine ship was actually alive! Not only did it survive, but it also used the motherboard produced by BanSi itself.
what does this mean? This means that the Shenchuan will continue to be as popular as before! Does it mean that his independent Ares company has no chance of winning, and all the previous efforts have come to nothing? It means that Tian Fang was kicked out by Shenchuan! Tian Fang suddenly realized! Why did Lu Shan and Wu Jun agree to the equity division so readily? Because they already knew that BanSi was going to produce motherboards! Tian Fang was extremely panicked. His purchasing cost is much higher than that of the Shenchuan. The configuration is the same, only the memory is different. Selling it for 3999 will definitely be a loss. How can we fight Wu Jun with this cost! Tian Fang was so panicked that he quickly called Yang Qing. (End of this chapter)